The growing era of digitalization has opened multiple channels of lucrative job opportunities. Among these, one area that has been gaining significant momentum is digital advertising, specifically through Google Ads. For those committed to learning the ropes and acquiring a Google Ads Certification, it presents an attractive prospect for generating income.
This guide is dedicated to understanding the process of earning money with Google Ads certification. It delves into what it means to be certified, how one can obtain such accreditation, and the avenues available to turn this accreditation into a profitable venture.
Understanding Google Ads Certification
Before diving into how one can make money with Google Ads Certification, it’s essential to comprehend what this certification is. The Google Ads Certification is a recognized endorsement provided by Google that validates one’s proficiency in basic and advanced aspects of Google Ads. A certified user is considered an expert in online advertising, a credential that offers a notable advantage in digital marketing roles.
Gaining Google Ads Certification
Google Ads Certification can be achieved by passing the Google Ads Fundamentals exam and one of the additional advertising exams provided by Google. These include Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, and Shopping Advertising.
Monetizing Google Ads Certification
With a Google Ads Certification, several avenues open up to make money. These could involve working in agencies, freelancing, or even starting your own consulting business.
Employment in Agencies
Many advertising agencies look for individuals skilled in Google Ads to manage their client’s accounts. Being Google Ads certified guarantees potential employers of your expertise, thereby increasing your chances of landing the job and earning a competitive salary.
As a certified Google Ads expert, freelancing is another profitable avenue. By marketing your services on platforms such as Upwork or Freelancer, you can connect with businesses looking for individuals adept at managing their Google Ads.
Starting a Consulting Business
If you’re entrepreneurial minded, using your Google Ads Certification to start a consulting business can be a lucrative venture. As a consultant, you can guide businesses on implementing effective Google Ad strategies and managing their advertising campaigns.
Frequently Asked Questions
Some doubts and frequently asked questions resolved:
How long does it take to get Google Ads Certification?
It varies depending on individual learning pace and familiarity with the topics covered. However, with consistent study, most people can earn their certification within a few weeks.
Does Google Ads Certification cost anything?
No, all Google Ads Certification exams are offered free of cost.
Is Google Ads Certification worth it?
Yes, given the widespread use of Google Ads in the digital marketing sphere, having a certification enhances your credibility and increases job opportunities.